Screen Shot 2021-04-09 at 1.53.42 PM.png
 
 

HAYLOFT AUCTIONS

ART DIRECTION • IDENTITY & BRANDING • SOCIAL MEDIA & MARKETING
2019 - 2021

Hayloft Auctions is an NYC-based online auction house that sells vintage furniture, decorations, art and jewelry. A division of Doyle New York, Hayloft was erected in 2013 as the company’s first online-only platform and the first platform to offer items for immediate purchase.

The slogan is “Who Know’s What You’ll Find?” with each monthly auction comprising hundreds of lots of potential vintage treasures. The goal was to be aspirational but on a budget. Bold pastels helped bring out the brown wood furniture and generic decor.

FrontBoard-Hayloft-Generic-2021.jpg
New2.jpg
Howto1.jpg
Outbid1.jpg
breakdanceputti.gif
Branding-Eflyers2.jpg
Website4.jpg
IMG_5991.jpg
New1.jpg
BusinessCard-stack.jpg
Marketing3.jpg
Vanity3.jpg
BuyItNow-Images copy.jpg
Groupshot.JPG
 
Previous

HARPER'S MAGAZINE & LE CARRÉ'S SILVERVIEW
Next

A DEEPER DIVE MAGAZINE